Job Description

Director, Brand Marketing

Excel Sports Management is an industry-leading sports agency representing top-tier talent, blue-chip brands and marquee properties. Our success is rooted in our people, our high character reputation and our commitment to creating a diverse and welcoming workplace. We focus on team chemistry, collaboration, strong relationships, valuable networks, and ambitious ideas to deliver innovative solutions that keep our clients and agency ahead of the curve.

Excel Sports Management is an Equal Opportunity Employer (EOE).

Position Summary:

Excel Sports Management is seeking an experienced Director, Brand Marketing to advise a key corporate client on their sponsorship and sports marketing investments by providing end-to-end solutions, including strategy, negotiation, activation, implementation, event management and measurement. This person will focus on talent marketing for a key Brand Marketing client and will support the development of strategies, management of programs, and execution support around key talent-related events.

Responsibilities:

Lead the day-to-day management of Excel's Brand Marketing client's sponsorship activation and marketing initiatives, with a focus on talent/influencer strategy, acquisition and management

Build and maintain positive client relationships that result in enhanced partnerships and increased opportunities for Excel

Interact daily with clients and all appropriate agencies/properties to manage sponsorship programming initiatives

Lead the direction and development of integrated marketing strategies including developing creative platforms and new consumer engagement activations

Provide portfolio analysis, identifying relevant opportunities that yield strategic recommendations for clients

Lead the development and implementation of a talent/influencer strategy for the client

Oversee the creation and implementation of materials that support individual sponsorship initiatives, including the development of creative elements, preparing marketing activation presentations and other materials to be distributed to clients

Build, sustain, manage, and reconcile budgets, along with providing client budget updates along each step of the process

Manage direct reports, ensuring we're providing flawless client-service and a second-to-none agency experience

Conduct research, analysis and provide recommendations in an effort to gain a greater knowledge of our industry, in support of client goals

Manage internal resources and vendors to ensure the highest standard of work is consistently delivered

Attend and participate in staff events which may include some nights and weekends

Travel to client events as necessary

All other duties as assigned

Qualifications:

Bachelor's degree required

8+ years of direct experience in sponsorship marketing or brand marketing strategy and activation at a brand, property or agency

Experience developing and implementing talent or influencer marketing strategies and activations on behalf of clients or companies

Sports marketing and agency experience managing day-to-day relationships with clients, agencies, and partners

Knowledge, Skills, & Abilities:

Passionate about creative ideation, developing, and finishing the job all the way through

Willing and eager to go above and beyond, help his/her teammates, coachable, curious, inquisitive, flexible, and multi-faceted

Curious brand marketer that has multi-channel experience across a variety of different disciplines

Ability to self-start and work within a small team and dynamic organization

Exceptional communicator (written and oral) who overdelivers and strives to impress everyone around him/her with work ethic and willingness to go above and beyond

Experience managing day-to-day relationships with clients, agencies, and vendors

Strong sense of ownership, ensuring goals are met and high-level standards are upheld

Able to think strategically, creatively, and problem-solve independently (and in groups)

Excellent time management and ability to multitask effectively in fast-paced environments

Proficient in PowerPoint, Excel, and Word and the technical/computer skills to create and deliver client presentations

Goal-oriented, results-driven and able to maintain composure under pressure

Able to communicate and connect effectively and personably, recognizing the need to adjust communication style according to the audience

Proactive and productive, recognizing opportunity and implementing procedures to achieve better job efficiencies

Driven to increase industry knowledge and work to stay ahead of the curve

Uncompromised ethics, integrity, and discretion with company and client information

Engages in internal activities (team building, events, off-sites, etc.) and embraces internal culture

Ability to travel frequently and work nights, weekends, and holidays

The pay range for this position is $130,000 - $160,000 per year. This position is also eligible for benefits and discretionary bonus. Ultimately, the salary may vary based upon, but not limited to, relevant experience, time in role, business sector, and geographic location, among other criteria.

This position is not eligible for sponsorship. Excel Sports Management provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, leaves of absence, compensation and training.

Job Tags

Similar Jobs